PLATX, always on the forefront of technological advancement, has signed a memorandum of understanding with e& Egypt, to collaborate in search of technological innovation. The collaboration’s main focus will be to develop cutting-edge solutions for the “e& Business Portal” project by harnessing the power of AI, along with marketing synergies and platform integration.

This move underlines PLATX’s commitment to progressing the technological sector in the MENA region, as it allows the company to explore new fields and earn valuable insight and resources for the betterment of their own established services.

According to the agreement, PLATX will cooperate in successfully completing a final agreement that will list the company on the e& Egypt Marketplace for B2B services, including omni-channel solutions, AI, data platforms and more. 

Walid Tarabih, CEO of PLATX, said: “It is a true testament to the diligence and foresight we’ve been putting into the business to sign an MOU with a firm as reputable and well-established as e& Egypt. We are eager to build a strong business partnership and provide e& Egypt and its extensive portfolio with fresh, strategicmsolutions.”

Sherif ElKholy, Chief Business Officer of e& Egypt, said: “We are thrilled to work with PLATX on this milestone project. Our partnership marks significant advancements in our goal of providing innovative solutions and digital transformation within business communications. By fusing PLATX’s proficiency in multimedia with utilizing our relevant expertise, we hope to produce cutting-edge and revolutionized digital experiences in Egypt.”