The third panel at the Women in STEM Cyprus Forum, titled "Women Entrepreneurs and Funding: Strategies for Accessing Venture Capital," provided valuable insights into navigating the challenges of fundraising. Moderated by Yuriy Romanyukha, Managing Partner at ICLUB Global, the panel featured Andrei Kouzel, Angel Investor and Co-Founder of Flo Health; Liza Charalambous, Co-Founder and CTO of Malloc; Natallia Cvetkovich, Lawyer at Zubr Capital; and Kyriaki Pantziarou, Senior Officer of Digital Policy at the Deputy Ministry of Research, Innovation, and Digital Policy.

Fundraising Strategies in a Competitive Market

The panelists shared their experiences and practical advice on how women entrepreneurs can successfully access venture capital, particularly in competitive and fluctuating market conditions. Andrei Kouzel emphasized that empathy and active listening are crucial skills for entrepreneurs when engaging with potential investors. Understanding investors’ perspectives and aligning business strategies to address their concerns can increase the chances of securing funding. He also pointed out that female founders, especially in the tech sector, bring unique strengths to the table that can differentiate their ventures.

Opportunities in the Tech Sector and Government Support

Liza Charalambous highlighted opportunities for female entrepreneurs within the tech sector, noting that there is a growing recognition of the value women bring to technology-driven businesses. She advised women founders to build strong, diverse teams and to focus on solutions that address real-world problems, as this approach tends to attract investor interest. Liza also encouraged women to stay informed about the latest industry trends and to be adaptable, especially when dealing with emerging technologies like AI and cybersecurity.

Kyriaki Pantziarou discussed the benefits of government initiatives and digital policy support in driving digital transformation. She underscored the importance of female entrepreneurs leveraging these initiatives, which are designed to create a more inclusive and supportive ecosystem for startups. Kyriaki pointed to grants, training programs, and partnerships with international tech hubs as ways female founders can strengthen their businesses and expand their reach.

Collaboration and Building Strong Networks

Natallia Cvetkovich added that collaboration is key to successful fundraising. She advised female entrepreneurs to build robust networks, both locally and globally, to access a wider range of opportunities. Connecting with other business leaders, mentors, and industry experts can provide insights, open doors to new markets, and help entrepreneurs navigate the complexities of venture capital. Natallia emphasized that legal advice is also crucial during fundraising rounds, helping founders to structure deals that protect their interests while securing the capital needed to grow.

Encouraging Self-Belief and Global Connections

The panelists concluded with messages of encouragement for female entrepreneurs. They stressed the importance of self-belief and resilience, especially when facing obstacles. Building confidence and maintaining a clear vision for their ventures are essential traits for success. The speakers also highlighted the value of global connections, urging women to think beyond local markets and to seek out international partners, investors, and customers to propel their businesses forward.

Empowering Women Entrepreneurs in Venture Capital

"Women Entrepreneurs and Funding: Strategies for Accessing Venture Capital" underscored the critical need for continued support and collaboration to empower female founders. By fostering an inclusive environment that encourages innovation and provides access to capital, the tech industry can benefit from the diverse perspectives and creative solutions that women entrepreneurs bring. As the panelists emphasized, it is essential for women to build strong support networks, leverage available resources, and remain resilient in their pursuit of funding and growth.

The discussion provided a roadmap for women navigating the venture capital landscape, with clear strategies to help them overcome barriers and capitalize on opportunities. With the right support, women entrepreneurs can lead the way in driving innovation and shaping the future of the tech industry.